大自然·木香居珍稀实木定制美术馆
在建材零售环境建一座美术博“木”馆,连接空间艺术自然属性与商业属性的关键词,即是“定制”。
项目面积 | 200㎡
项目地点 | 广东·佛山
设计总监 | 何莉
空间设计 | 吴红燕/胡杰
平面视觉 | 齐东周/蒙亚萍
施工后期 | 何冰
大自然·木香居珍稀实木定制美术馆”的设计故事,从四种珍稀木种开始……在这里,木种是一切形式的“原点”,也是消费者与一块地板连接的起点。
用木种本身的肌理与微气候环境去发声,在商业卖场环境中构造出雨林般沉浸场景。在这个空间中,“艺术馆”与“木种起源”的核心设定无处不在 —— 从大视角的产品展陈形式,到细部的木种微环境构建;从木种应用的定制功能,到艺术拼花的创意中心;从材质运用和光照处理,以及“类观展”的体验动线 —— 所有这些设计手段与理念的碰撞,呈现出的木香居全新终端,便是一个更贴近地板的自然之美与设计之源的“艺术”空间。
The design story of “Nature · Muxiangju Rare Solid Wood Custom Art Museum” starts with four rare wood species… Here, wood species are the “origin” of all forms and the starting point for consumers to connect with a single floor.
Use the texture of the tree species and the Microclimate environment to make sound, and create a rainforest like immersion scene in the commercial store environment. In this space, the core settings of “art museum” and “origin of wood species” are everywhere – from product exhibition forms from a large perspective to the construction of a detailed wood species microenvironment; From customized functions for wood applications to creative centers for art collages; From the application of materials and lighting treatment, as well as the experience of “quasi exhibition” – all these design methods and concepts collide, presenting a new terminal of Muxiangju, which is a “art” space closer to the natural beauty and design source of the floor.
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INSPIRING WITH DESIGN
在建材零售环境建一座美术博“木”馆,连接空间艺术自然属性与商业属性的关键词,即是“定制”。方案推演之初,我们以定制为线索,木种为原点,服务为核心的运营模式来架构整个空间。从外立面的建筑体感至室内空间的色彩与形式皆围绕“高级定制”的质感氛围来营造。
Build an art museum “wood” in the retail environment of building materials, connecting the natural and commercial attributes of space art with the keyword “customization”. At the beginning of the scheme deduction, we constructed the entire space with customization as the clue, wood species as the starting point, and service as the core operation mode. From the architectural sense of the exterior facade to the color and form of the indoor space, all revolve around the “high-end customization” texture atmosphere.