the German manufacturing

这是一次用“德系制造”匠造标准来审视空间设计的艺术审美、工艺技法和思考方式的设计体验过程。我们对AEG的深度解读从高端消费群体日常烹饪、饮食、社交习惯的场景和轨迹, 甚至已延伸到连续4年的德国IFA展的持续比对,去运用到AEG在国内品牌标准的建立。基于此,才有AEG德国纯正血统和调性的呈现,以及进一步的德国高端电器生活主张的演绎 —— 让消费者在AEG的场景空间中真正感受到德国制造的品质魅力,满足他们对于未来高端家电生活的一切想象和期待。

This is a design experience process that examines the artistic aesthetics, craftsmanship, and ways of thinking in space design using the “Made in Germany” craftsmanship standards. Our in-depth interpretation of AEG from the high-end consumer groups daily cooking, diet, social habits and trajectories, has even extended to the continuous four-year German IFA exhibition continuous comparison, to apply AEG in the establishment of domestic brand standards. Based on this, AEG Germany's pure bloodline and tonality, as well as the further interpretation of German high-end electrical life claims - let consumers truly feel the quality of German-made quality in AEG's scene space, satisfying them for the future high-end Everything in the life of home appliances is imagined and expected.