OPPEIN

作为定制家居的代表品牌,欧派对产品的创新和精益求精是其最核心的竞争力,除了拥有全国最大的博士后科研工作站、137项发明和专利(截至今年5月)外,还拥有一个超过300人的、包含意大利、德国专家在内的设计研发团队。包括香奈儿特聘设计师赛乔(Sergio Castiglia)、意大利米兰家具展核心评委埃托雷(Ettore Tinagli)、国际知名设计师马克(Marco Bortolin)等多位国际著名设计大师,已经作为产品设计师与欧派合作多年。

所以这次的欧派衣柜全新样板店,我们找到并核心视觉化呈现的就是“全球设计与国际审美”!

整个展厅有一个极具差异化的设计定位——“轻奢定制:Signature大师签名店”,如同菲利普斯达克的MIX系列之于小米、山本耀司的Y3之于阿迪达斯,大师签名店也是欧派衣柜品牌的延伸与升华。

展厅划分为左、右两大核心区域。进门左侧延续了欧派衣柜多功能、多风格的样板间展示形式,满足消费者首要的家居实用性能。而入口的右侧,首次用超过180㎡的独立大户型,百分百还原了几位国际大师的产品设计,从设计理念、产品结构、到场景设置,完整地传达了设计们对家居、对生活的理解。

As a representative brand of custom home, OPPEIN is the core competitiveness of its products innovation and excellence. In addition to having the nation's largest postdoctoral research station, 137 inventions and patents (as of May this year), it also has more than 300 people. Design and development team including Italian and German experts. Including Chanel special designer Sergio Castiglia, Italy's Milan furniture exhibition core judge Ettore Tinagli, internationally renowned designer Marco Bortolin and many other internationally renowned design masters, has been working as a product designer and European association for many years.

So this time, the new model store of OPPEIN wardrobe, we found and core visualized is "global design and international aesthetics"!

The entire exhibition hall has a very different design positioning - "light luxury custom: Signature master signature shop", like Philip Sdak's MIX series to Xiaomi, Yamamoto Yoji's Y3 to Adidas, the master signature shop is also OPPEIN wardrobe Brand extension and sublimation.

The exhibition hall is divided into two core areas, left and right. The left side of the door continues the OPPEIN wardrobe multi-functional, multi-style model display form to meet the consumer's primary home practical performance. On the right side of the entrance, for the first time, the independent large-sized apartment with more than 180m2 has 100% restored the design of several international masters. From design concept, product structure, to scene setting, the design completely conveys the design to the home, Understanding of life.