Haier attaches great importance to the accurate presentation of its brand image at the terminal.
A good terminal design, and humanized brand and product experience will make customers develop a love and preference for the products, and have a willingness to learn more about the beliefs and ideas behind the brand, so as to connect with the brand.

This handbook covers the core elements needed for the construction of Haier's terminal, including conceptual design, combination of shop types, demonstration of single standard module, process description of shop building, etc.